SceneTap is about to go live in San Francisco. For those not in the know, SceneTap uses cameras installed at bars, clubs, and concert venues to scan the crowd using bio metrics. You can then pull up the app and see real time data on crowd size, average age, gender mix, and drink specials in the app. It is already live in Chicago, Austin, Bloomington, Gainesville, and Madison.
Already the backlash in San Francisco has begun, with many vowing to boycott venues who participate in the system. However in an interview, the SceneTap chief assured that no individual data is recorded, only macro level data, and the video itself is never streamed off site, only the data feed.
He went on to say that since SceneTap’s launch in Chicago many improvements have been made, ranging from mundane IT upgrades and the move to Austin, TX for the company – all the way to the data they give to the venue owners. The metrics available to the venue now include peak hours, hybrid peak hours/crow metrics, and average hybrid metrics of crowd size, age, gender mix, etc.
Many of us have often wished just to have drink special data when going to a new town, but this app takes it to a new level, helping us avoid being the oldest in the room, or the only people in the room…
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